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Retail Marketing Automation

Simplify, control and optimize the delivery of all retail marketing materials
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Simplify the management of marketing campaigns and product promotions using an HP Retail Marketing Automation solution.


If you’re like most retailers, you are constantly challenged to create marketing campaigns and promotional materials in a cost-effective and efficient way.

HP Retail Marketing Automation solutions offer a flexible and cost-effective, Web-based collaboration application that speeds creative execution, lowers costs and helps you produce more compelling promotional materials. Since all your promotional and marketing communications processes are integrated into a single system, your marketing, sales, purchasing, external agencies, and key suppliers can collaborate online in a controlled environment.

With this solution your organization can:

  • Stimulate sales
  • Reduce labor costs by automating your processes
  • Lower production cycle times
  • Decrease waste with customized, tailored materials for individual stores


Why HP

  • HP touches 45 million consumers a month at retail outlets around the world
  • Years of experience helping companies design and implement the solutions that match their business needs
  • Partnerships with leading in retail merchandising vendors

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»  HP Retail Marketing Automation video
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